Volkswagen wants to export Malaysian-built Jettas and Polos
The two car models, which are assembled at the DRB-HICOM factory in Pekan, Pahang, have already reached the targeted 40 per cent local content,” Volkswagen Group Malaysia managing director Armin Keller said. He did not disclose the number of cars it plans to export.
“We look forward to exporting the locally assembled models in 2015 and we are in talks with the government and DRB-HICOM to sell them in the Asean region,” he said in Bukit Mertajam on Tuesday after announcing that Volkswagen and Goh Brothers Motor Sdn Bhd were expanding their partnership from the northern region to the Klang Valley.
Asked on Volkswagen Malaysia’s business outlook for 2015, Keller said: “For us the most important thing is to grow in a speed that we can guarantee always customer satisfaction.”
Keller said the car maker, which commands a two percent market share for cars, now plans to achieve steady growth instead after it “forgot” to ensure its after-sales services grew along with its sales growth last year.
“Instead of growing in speed, we want to sustain and guarantee customer satisfaction. We will have growth for sure but we will not force it and instead allow the figures to come naturally,” he added.
Volkswagen Malaysia has 12 dealerships in the northern region — four are sales showrooms and the others serving as both showrooms and service centres. – NST