KOREAN car maker Kia is on a roll and the highs just keep on coming.
Its all-new 2016 Optima sedan and Sedona minivan have got the big tick from trusted US car-rating resource, Kelly’s Blue Book.
This comes on the back of the company’s announcement that January year-on-year sales have increased in the domestic Korea market (4.6 percent growth with 38,505 units sold) and Europe (2.3 percent growth with 38,446 units sold).
The Optima (below) and Sedona have been included in Kelly’s 16 Best Family Cars for 2016.
The recent winner of KBB.com’s 2016 Best Buy Award, the Optima was touted by editors for being stylish, feature-packed and family friendly.
The Sedona (below) minivan was praised for style and function, a modern interior, impressive available safety features and overall value.
“The all-new 2016 Optima has matured in all the right ways, from the European sport-sedan design to the premium interior materials to its vastly improved ride and handling and advanced safety features,” said Orth Hedrick, vice president, product planning KMA.
“Similarly, Sedona was designed for today’s active lifestyles and families on the go with more power, a longer wheelbase for improved leg room and unique seating configurations combined with intuitive technology and safety. We’re honored that Kelley Blue Book has named Optima and Sedona to the 16 Best Family Cars for 2016 list.”
With a specific focus on safety, comfort, convenience, spaciousness for passengers and utility, and fit of various child safety car seats, the KBB.com editors created a list of the top 16 vehicles that best meet the needs of today’s modern families.
“During our extensive testing in real-world use, we found both the Kia Sedona minivan and Kia Optima sedan offered many of the virtues that family car purchasers love – a full list of features, a high level of build quality and low acquisition costs,” said Jack R. Nerad, executive editorial director and executive market analyst of Kelley Blue Book’s KBB.com. “When looking at the car market through the family friendly lens, Kia vehicles deserve serious consideration.”
Although up in Korea and Europe, Kia said China, general markets and North America experienced year-on-year decreases in January of 13.2 percent (50,361 units sold), 6.6 percent (35,444 units sold) and 0.2 percent (41,906 units sold), respectively.
Overall its January 2016 global sales figures (export sales, domestic sales and sales from overseas plants) for passenger cars, recreational vehicles (RVs) and commercial vehicles, were 204,662 — a 3.6 percent year-on-year decrease compared to the same month of 2015.
Kia’s bestselling model in overseas markets during January 2016 was the Sportage compact CUV (main pic) with 36,989 units sold. The B-segment Rio (known as ‘K2′ in China) was the second best seller with 30,222 units sold, while the C-segment Cerato (known as ‘Forte’ or ‘K3′ in some markets), Optima D-segment sedan and Soul urban crossover followed with 23,947, 16,696 and 12,186 units sold, respectively.