Like the protagonist in the classic novel Moby Dick, the Ahab in Audi's story suffers from a destructive obession to pursue one elusive catch. Analogous to Captain Ahab spending most of his life at sea in his Pequod whaling ship trying but never succeeding in hunting Moby Dick, the giant whale who maimed him, the Ahab in Audi's story spends most of his life on snowy mountain roads in his Ford wrecker tow truck.
You name it Ahab has hooked it, referring to the cars he had pulled out from those treacherous roads, except for one. He calls his elusive catch 'quattro', in reference to Audi's all-wheel drive technology.
This ad runs in USA. Watch the two part ad below.
Our editor Daniel Wong has recently tested the same Audi A6 3.0 quattro featured in this TV commercial. Read more about it on tomorrow's Cars, Bikes and Truck weekly, complimentary with every copy of New Sunday Times. Get it at your local news agent for only RM 1.20.
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